The software that moves property.
Four products, one source of truth — across off-the-plan, new builds and existing stock, from first enquiry to settlement.
CRM built from the ground up for property professionals.
BrightfoxCRM is the product of over 30 years' experience building CRM software for the property industry. It has been built from the ground up to meet the specific needs of property professionals involved in the sales and marketing of new projects — so the way it works mirrors the way you actually sell.
It's a completely integrated suite, bringing your sales, marketing and contract administration tools together in one place. From first enquiry through to settlement, every contact, listing and contract stays connected — giving your team a single, trusted source of truth instead of scattered spreadsheets and disconnected systems.
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Lead capture
Capture enquiries from every channel and route them to the right agent.
Buyer pipelines
Track buyers from enquiry to reservation to contract with clear stages.
Reporting
Live dashboards on enquiries, conversion and sales performance.
Follow-ups
Tasks, notes and reminders so no buyer ever slips through the cracks.
Integrations
Integrates with a broad range of 3rd-party solutions to create a truly integrated business.
The perfect fit for both your admin and sales teams.
From the office to the display suite, SalesCRM gives admin teams the control and detail they need, while keeping the sales team fast and focused — all on the same connected platform.


Your data, kept to your team alone.
A personalised login and password keeps your information safe from anyone else. Every customer is issued their own agency code, so access is cleanly separated — each agency only ever reaches its own data.
Agency code per customer
A unique code differentiates and isolates each customer's access.
Personalised logins
Individual username and password for every user — nothing shared.
Isolated & private
Your records stay yours — invisible to any other agency on the platform.
Find the right buyer in seconds — not hours.
Tag every new contact with exactly what they're looking for — price range, bedrooms, purchase timeframe and more. When the right listing lands, filter your entire database in an instant and surface only the buyers genuinely in the market.
Set it once. Filter forever. Criteria are fully customisable — your administrator defines the options that suit your office.

Set the rules. Let the CRM do the rest.
Automate follow-ups, alerts and tasks the moment something changes in your pipeline — no manual effort required. Every significant event triggers the right action, instantly and every time.
A CRM your sales people will love.
Our SalesCRM app has been made from the ground up to meet the specific needs of salespeople. It's beautiful to look at, simple and fast to use, and most importantly, includes only the functions your salespeople need — and nothing else.
If you're constantly frustrated with salespeople not using your CRM, then our SalesCRM app is the solution. It integrates seamlessly with BrightfoxCRM to give you the most complete property CRM available today.

One CRM, every module your projects business needs.
We have been building CRM solutions for property professionals around the world for over 30 years. BrightfoxCRM is a proven, trusted and robust CRM that will provide you with a property industry specific CRM that works the way you do. Best of all you can be up and running with a proven solution in weeks, not months or even years, and at a fraction of the cost of a Salesforce or other CRM implementations.
SalesCRM
SalesCRM provides your team with the flexibility and power needed to run a leading sales and marketing operation. Offers essential tools without overwhelming features. Fully integrated with all the modules you see here.
Insights
Get live data on your projects in your customised BI dashboards. Insights gives your staff and stakeholders realtime information on marketing, sales and contracts.
Reporting
Over 100+ reports that give your team the information they need to run a successful projects business. Generate reports in PDF format or integrate with Microsoft Excel.
Sales Portals
Build a fully integrated Sales Portal which connects your channel partners to your business in real time. Allocations, live availability and pricing, real time contracts and even full CLM is just the start.
Email Campaigns
Send marketing and transactional emails from BrightfoxCRM with beautiful HTML templates that merge your contact, listing and contract data instantly. Campaigns enables bulk emailing with full "mail merge" like functionality, and tracks opens and reads on every email.
Home Designs
Manage your full suite of home designs together with facades and key attributes and integrate seamlessly with Apps, Sales Portals and more.
Channel Manager
Simplify the management and allocation of Sales Portal Agents, both internal and external. Create accounts, assign projects and listings, and effortlessly monitor current allocations.
Price List
Instantly maps all your property listings by building level and view aspect, exposing availability, status, price, and property size, in a branded snapshot ready for quick A4 print.
Colour Specs
Define and manage colour schemes and inclusion sets for various projects, ensuring consistent pricing for variations and improved tracking of customer preferences.
Contracts
Allows administrators to add, edit, and manage contracts, including handling contract fallovers and specifying colour options, with comprehensive tracking and documentation features.
Connect the tools you already use.
REA Integration
- Connect each of your REA accounts
- Enable lead integration to pull REA enquiries into your CRM
Domain Integration
- Connect each of your Domain accounts
- Enable lead integration to pull Domain enquiries into your CRM
Mailchimp
- Add your CRM contacts directly to your Mailchimp audiences
DocuSign
- Create and access DocuSign documents
Klaviyo
- Add your CRM contacts directly to your Klaviyo lists
See it on your project.
Book a walkthrough and we'll show you the suite working end‑to‑end.