GemLife
Queensland
Project summary
BrightfoxCRM is a truly integrated sales solution that can transform the way our clients work. GemLife use BrightfoxCRM across every aspect of their business to build an integrated sales process that manages everything from initial enquiry and contract execution to settlement.
Sales at GemLife start with automatic lead routing, ensuring every lead from every source is instantly created and assigned to the correct team in SalesCRM. Proactive activity management then ensures every lead is responded to and provided the best level of service. Live availability in every project — including interactive masterplans and presentation apps — gives the sales team the ultimate audio-visual sales tool, and customers an amazing display suite experience.
Real-time reservations and complete Contract Lifecycle Management (CLM) are all completed in-house with a Brightfox Sales Portal, which brings together the sales team and construction to facilitate rapid scoping and finalisation of all contract documentation — all in-house and all in real time.
BrightfoxCRM also provides the essential real-time data on the GemLife business so management can refine and adapt sales and marketing with limited delay. Detailed reporting and real-time analytics with our business intelligence module, Insights, ensures management have this essential information now — not in weeks or months.
In their words
We have been working with Brightfox for over 3 years to constantly improve our sales, marketing and contract administration processes. GemLife is an innovative and driven company that is building world-class communities for our clients. We need service providers that can deliver us world-class products which are moulded to our unique business model, and Brightfox gives us this.
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